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Terms and Conditions

  1. This Promotion is only open to those aged 21 years of age or older (proof of age may be requested) at the time of entry. Employees of Hendrick’s Gin, William Grant & Sons (the Promoter), UnPopularNow, Quaker City Mercantile, DotLabel and their families, their agents and affiliates are not eligible.   

  2. All entrants must ensure that their participation (including the acceptance of any prize awarded) is lawful in accordance with the laws of the country of which they are a citizen and/or resides. This promotion is void where void under local national laws. The Promoter shall not be taken to make any representations, express or implied, as to the lawfulness of any individual's participation, or as to any other aspect of any Promotion.

  3. To Enter: either:

    Go to, or  (the Site), fill in the form with your full name, date of birth, e-mail address, permanent home address and phone number. Then type your manuscript of NO MORE AND NO LESS THAN THREE SENTENCES in the boxes provided to be entered into the Competition.


    Log onto your Facebook account (or create one for free), then comment underneath Hendrick’s Gin Facebook promotional post with your typed manuscript of NO MORE AND NO LESS THAN THREE SENTENCES to be entered into the Competition.


    Log onto your Instagram account (or create one for free), then comment underneath Hendrick’s Gin Instagram promotional post with your typed manuscript of NO MORE AND NO LESS THAN THREE SENTENCES to be entered into the Competition.

  4. By submitting your information and creating a Facebook or Instagram account, you agree to the Facebook or Instagram terms of use and privacy notice. If you do not agree to such terms of use and privacy notice, you cannot create a Facebook or Instagram account or participate in this Promotion.

  5. Promotion Period: You can enter this Promotion between 00.01 BST on 1st September 2017 and 23.59 BST on 16th October 2017. There will be two (2) separate Promotion periods as detailed below:

    Promotion Period

    Opening date and time

    Closing date and time


    00.01 BST on 1st September 2017

    23.59 BST on 24st September 2017


    00.01 BST on 25nd September 2017

    23.59 BST on 16th October 2017

  6. All entries must be previously unpublished original works of fiction and must be received by 23:59 BST on 16th October 2017.

  7. By entering the Promotion, you represent and warrant that your submission does not and will not infringe the copyright, trademark, privacy, publicity or other personal or proprietary rights of any person or entity, and you agree to indemnify Hendrick’s Gin and its partners harmless from any claims arising from your breach or alleged breach of any representation, warranty or term contained in these rules.

  8. Only the entries submitted by winners will be used to make a microvideo which will be owned, used and promoted by William Grant & Sons. The video will be created by the Promoter’s agents and the winners will have no rights to advise or input in respect of the creation of the video.

  9. The winners may not substitute the prizes. Transfer of prizes is not permissible. There is no cash alternative for the prize. The Promoter reserves the right to offer alternative prizes, of equal or greater value, should the advertised prizes become unavailable for reasons beyond their control.

  10. No purchase is required; however, a valid Facebook or Instagram account may be required to enter this Promotion.

  11. Multiple entries are permitted, per person, via The Site, Facebook or Instagram.

  12. The Prizes: The prize is for the winners’ entries to be used to make a microvideo to be published on the Hendrick’s Gin website and social media accounts. There are two prizes to be won.

  13. There will be 2 prizes for 2 winners. One winner will be selected on 25th September 2017 and one winner will be selected on 23rd October 2017. A panel of judges (including one independent judge) shall determine the winners based on their judgment of the creativity displayed in their entries. The two most creative entries shall be determined to be the winners. Decisions of the judges are final. The Promoter has the right to refuse to award the prizes to anyone whom it reasonably believes has broken any of these rules. By participating, all entrants agree to abide by these rules and the decision of the judges.

  14. Winners will be notified by e-mail if they have entered via the Site; by Facebook Messenger if they have entered via Facebook; and by Instagram Private Message if they have entered via Instagram, within 5 working days of the relevant judging and may be obligated to sign and return an affidavit of eligibility, copyright assignment and publicity release within 30 days of notification. Winners must respond to the notification email within 21 days or they may be disqualified. By acceptance of their prizes, winners consent to the use of their names, photographs and other likenesses for purposes of advertising, trade and promotion on behalf of Hendrick’s Gin without further compensation to the winners, unless prohibited by law.

  15. Winners may be required to participate in reasonable publicity connected with the microvideo. Hendrick’s Gin reserves the right to publish entries online and to reprint, republish or incorporate them in any electronic or print English-language or foreign-edition materials or compilations of material without further compensation or acknowledgement to the winners. By participating in the promotion, the entrants assign and grant the Promoter an exclusive, royalty free, perpetual, worldwide, irrevocable and sub-licensable right to use, reproduce, modify, adapt, publish and display such content for any purpose in any media, without compensation, restriction on use, attribution or liability for two years. Entrants will need to sign a waiver form for the rights of their entry and agree not to assert any moral rights in relation to such use. Entrants warrant that the details they submit are true and that all other materials are their original works, have not been copied, in whole or in part, from any third party and they have full authority to grant these rights.

  16. Entrants must not do anything which could reasonably bring the Promoter or Hendrick’s Gin into disrepute before, during or after this promotion. Any comments or material uploaded that is deemed offensive, abusive or which use profanity will not be included in the competition and will be immediately disqualified (and the Promoter reserves the right to remove such material). Entries that suggest or encourage irresponsible drinking/behaviour or illegal activity are not permitted. The Promoter reserves the right to flag to social media teams any posts, photos or material from the promotion or any entries that could be regarded as graphic, obscene, defamatory, profane, explicit, racist, abusive or offensive in any way. Entries must not contain or refer to any third-party brand or competitor of the Promoter and must not contain or reference any third-party names, logos and/or trademarks.

  17. The Promoter will only use the personal details supplied for the administration of the promotion and for no other purpose, unless we have your consent. Click to see the Promoter’s privacy policy here:

  18. Bulk entries made from trade, consumer groups or third parties will not be accepted. Incomplete entries, entries submitted by or via third parties or syndicates, entries submitted by macros or other automated means, and entries which do not satisfy the requirements of these terms and conditions in full will be disqualified and will not be counted. If it becomes apparent that a participant is using a computer(s) to circumvent this condition by, for example, the use of ‘script’, ‘brute force’, masking their identity by manipulating IP addresses, using identities other than their own or any other automated means in order to increase that participant’s entries into the Promotion in a way that is not consistent with the spirit of the Promotion, that participant’s entries will be disqualified and any prize awarded will be void.

  19. The Promoter cannot accept any responsibility for any damage, loss or injury suffered by any entrant entering the Promotion or as a result of accepting or participating in any prize. Nothing shall exclude the Promoter’s liability for death or personal injury as a result of its negligence.

  20. This Promotion is in no way sponsored, endorsed or administered by, or associated with, Facebook or Instagram. You understand that you are providing your information to the Promoter and not to Facebook or Instagram and that Facebook and Instagram have no liability for any element of this Promotion.

  21. The names and countries of residence of the winners may be obtained for three months after the closing date of the Promotion by emailing

  22. E-mail anytime with technical questions or for assistance. You can contact the Hendrick’s team at 4th Floor, Block D, Iveagh Court, Harcourt Road, Dublin 2, Ireland for more detail if required.

  23. The Terms and Conditions of this Promotion shall be interpreted and applied on the basis of English Law and the Courts of England and Wales shall have exclusive jurisdiction.

  24. The Promoter encourages responsible drinking and encourages consumers to read for more information.

Promoter:  William Grant & Sons Brands Limited at Independence House, 84 Lower Mortlake Road, Richmond, TW9 2HS

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